How To Create A Brand Identity Using A Logo Design Trends In 2020 - Business designz

How To Create A Brand Identity Using A Logo Design Trends In 2020

Business Designz

If you’re in need of some incredible logos for your business or corporate identity, you might need to take a peek at the Logo Design Trends 2020.

All corporations or corporate identities rely on their logo. A logo design is a significant element of a brand or corporate identity. But, knowing which trends will be coming up can help you design a brand logo that captures the attention of your customers, like other products and services that your business sells.

You might need to be aware of trends for the upcoming years, in order to choose the best logo that will make a big difference. These trends will be used for making various products, especially logos for business.

In the following guide, we’ll provide you with a guide on how to create a logo design that will work for your business.


Emojis are the go-to symbol of younger generations these days. With them, people can convey messages of their feelings, including love, friendship and happiness. The new trend will be used for designing logos and other graphic design elements.

After creating a new logo, you can also focus on text branding and design. One of the best uses of text branding is through emojis. You can use them to create a website or any product that has a textual element. Some brands will be designing a special logo to mark a certain event or their business. The logo may look simple or bold, but it can add a big amount of extra value to your product and brand.

Take for example the most recent royal wedding. According to Royal Wedding Traditions, Prince Harry and Meghan Markle used an art deco font for their wedding. It added extra value to the wedding and reminded us of their royal status.

Smaller businesses are focusing on a brand identity that allows them to stand out from the crowd. All small businesses should focus on the value of the logo design. Just a simple logo design may not be enough to engage users and get them interested in your product or service. If you want your brand to stand out, you need a creative and appealing logo.

Logo Design Trends 2020

Go through the list below and you’ll find the most prominent logos for 2020. Use them to get inspiration for your business identity.

The Logo Effect

Even a young startup can use a logo design to make a big impression. Make sure the logo design you select is carefully thought out, to get the desired result. A great logo design will also complement your branding. Because it is not an official product or a permanent branding, a logo that is used on products might look bland or out of place.

The worst mistake you can make is to design a logo that is not appreciated by the general public. If you do that, you might create a negative impression about your brand. One way to avoid this mistake is to hire a professional designer to create a good logo design.

Vogue’s Logo Design Trends 2020

Vogue is one of the most respected fashion brands. The logo design is used across several platforms, including social media and magazines. The use of the Helvetica font can be one of the trends of 2020. As you can see in the following image, the different fonts used are easy to read.


Metals can be added to your logo design to make it more attractive. Gold and silver will make the logo stand out in the crowd and look premium.

All Branding Logos

Create a logo that your audience will easily recognize. Your logo must have the right attitude. This attitude should be positive, so it can be used across all brand platforms. This is especially important for young and small businesses. The unique brand personality should be highlighted in the logo design.

Wordmark Logos

Your business will stand out from the crowd if the logo you create is unique. It should be enough for your target audience to recognize your company. Also, it should include the key value proposition your product or service has for the customer. Do not use the same logo design everywhere. Go through the logo designs below and you’ll see that many brands combine different elements to create a one-of-a-kind logo.

Today’s Businesses Should Use Logo Design

Many companies are going back to a logo design based on the classic one. This logo design trend was popular in the past but new users prefer something more modern. This is one reason why so many big brands like Dell and Calvin Klein use a logo that was created in the 1960s. Logos represent your business. They are used to help you communicate with your target audience. Your logo is an important symbol of your brand and must be carefully designed.

Check out the logo design trends for 2020  and choose a good one for your brand. It is easier to get inspired than you think.

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